Hi, I’m CléDesigning products from the problem up
Product designer with a 0→1 product-management background and an edge in craft: brand storytelling, UX and UI obsession, and crisp UX writing. Previously at 
As a PM I spent my time figuring out what matters, deciding what’s worth building, and shipping products that are both useful and beautiful. With roots in marketing and content, my heart was always in the craft.
Now that AI makes building products truly accessible, stepping fully into Product Design became the obvious move: I could finally design, build, and ship complete products myself.
With roots in marketing and content, my edge as a PM has always been craft: brand storytelling, UX and UI, and crisp writing. Previously at
As a PM I spent my time figuring out what matters, deciding what’s worth building, and shipping products that are both useful and beautiful.
AI made it possible to design, build, and ship complete products myself: making Product Design the obvious next step.
Selected wrk
Clélia Pavanetto — product design+62 YEARS
Beat/withHelping emerging DJs find meaningful opportunities to practise and connect.In developmentUX/UIClélia Pavanetto — product design1 MONTH
Alan PlayRethinking daily challenges to help more people turn small healthy actions into lasting routines.ShippedProductClélia Pavanetto — product design+83 MONTHS
Crowd CandyHelping groups find each other and express a shared identity at music festivals, providing a customizable music festival-totem e-shop.ConceptUX/UI
Clélia Pavanetto — product design
Engineering partner3 WEEKS
